LOOK GOOD FEEL GOOD - A Step by Step Makeup Book to give you new confidence Ireland's First Makeup Book Written by Award Winning Makeup Artist Rhona Cullinan with The Irish Academy of Beauty   Photographed by Beta Bajgartova

The Marie Keating Foundation is proud to announce the launch of the book “Look Good Feel Good”, a practical step by step make-up book to give all women a new confidence.

This book, written by Professional Makeup Artist Rhona Cullinan with the Irish Academy of Beauty shows that make-up is not simply an image enhancing solution but that it can also be used to enhance self esteem.  Focusing on the needs of ordinary women instead of demonstrating on flawless models, Look Good Feel Good is different from other make up books as it focuses on six ordinary women with extraordinary stories and shows how make up transformed their looks and more importantly, their self esteem.

Centre stage women in the book include - Sue who having lost her eyelashes and hair, continues to be treated for cancer, Kate who suffered the loss of a child, Hannah who was born with a cleft palette lip, Kerri, a teenager who suffers from severe acne, Caroline a cancer survivor and Frankie a young girl who deals with severe arthritis.  These six truly inspirational women prove, despite their difficulties, the essence of this book – if you look good, you can feel good!

Written in an informal, accessible style and designed in an easy to understand format the book includes two main sections, entitled Know the Basics and Learn the Secrets.  It also has a dedicated chapter relating to skin, nail and wig care, beauty care during and after cancer treatment.  It covers many of the day to day makeup problems encountered by many women such as; which foundation to wear, what eye shadow suits, as well as concealing scars, recreating eyebrows lost through chemotherapy and make up for simply looking younger.

All royalties from Look Good Feel Good are being donated to the Marie Keating Foundation, for whom June is their Sun Safe campaign BE AWARE, DON’T LEAVE SKIN BARE.

“Rhona and the Irish Academy of Beauty are to be congratulated for taking on this project and I am convinced that women who read it will not only learn the skills of good make-up application but will also be moved by the truly inspirational stories of the women featured in the book” said Linda Keating of the Marie Keating Foundation.

 “When I began to write this book, the decision about models was not a question. I wanted to use women that other women reading the book could relate to. Seeing the difference that makeup can make, the smile in their eyes and the reaction when they look in the mirror is a very gratifying experience. We hope this book will inspire and empower women to produce the makeup looks they have always wanted” Says Author of the book, Rhona Cullinan            

“After learning how to apply makeup properly, I feel more confident and feminine. With my ‘new’ look and my ‘new’ hair, I feel like I could walk out and conquer the world.  Suddenly, I’m not the person with cancer, I’m just Sue”

The book is available in Easons, Hughes & Hughes, Arnotts, Unicare Pharmacies and beauty salons nationwide. For more information visit the website www.lookgoodfeelgoodbook.com